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Insights

Elevate your business decisions with jargon-free, fact based expert tips and advice

Websites that perform well are often innovative.
5 mins
“We spent nearly 10 times as much developing our website with morphsites than we could have paid.”

Why would you do that? If your product is a commodity or you operate in a price-driven market, you need to innovate or die.

Portrait photo of company director Pete Fairburn.

By Pete Fairburn

2 mins
An award-winning Digital Agency...almost

morphsites has been nominated for prestigious TechBehemoth awards! We need your help to win.

Portrait photo of company director Pete Fairburn.

By Pete Fairburn

More articles

Oracle NetSuite ERP Logo
7 mins
Oracle NetSuite E-commerce Integration - What You Need to Know

NetSuite is a powerful, expensive, and tricky beast. There can be a lot of advantages to having this ERP communicate with your e-commerce website, but the path is fraught with challenges and different options. What is right for your business depends on multiple factors. Here we try and sum up the options open to you in plain English.

Portrait photo of company director Pete Fairburn.

By Pete Fairburn

9 mins
5 reasons why you need to consider upgrading to GA4 today

Google recently announced they will be killing off Google's Universal Analytics (UA) on the 1st of July 2023. With historical data being deleted just 6 months later! Google's rationale seems to be motivating every website owner in the land to upgrade to latest version of Google Analytics called UA4. UA4 was announced midway through 2020 but adoption has been slow as many marketers feel that the new version is inferior in many ways to Google's Universal Analytics (UA).

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By Dan Drummond

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